Pulled 5 beta signups from a single Reddit comment last night

I'm bootstrapping a tool for Canadian Shopify stores to handle cross-border taxes. Been grinding on cold emails for weeks with maybe 10 signups total. Then I posted a 3 sentence reply in r/shopify about how HST works for US shipments. Woke up to 5 people signing up from that one comment. Found the stat that 30% of small Canadian ecommerce shops don't even charge correct taxes on US orders, which is wild. Has anyone else had random low effort stuff outperform your real marketing?

2 comments

2 Comments

wyatt86217d ago

That 30% stat is interesting but here's what nobody's bringing up: your Reddit comment worked because it solved a specific problem in real time, while cold emails feel like a sales pitch even when they're helpful.

viola_cooper6218d ago

Wasted 3 hours perfecting a landing page design yesterday and got zero signups, so yeah this tracks perfectly.