15
Had a convo with my barber that made me rethink email marketing
He said he opens every email from local shops because he wants deals, but immediately deletes anything with a generic subject line. Made me realize I've been doing subject lines all wrong for 3 years, just slapping the same format on everything. Anyone else have a random conversation that shifted how you approach campaigns?
2 comments
Log in to join the discussion
Log In2 Comments
riverf346d ago
Wait, didn't a cashier at my grocery store just tell me the same thing about subject lines?
0
richard_roberts805d ago
Hang on, pretty sure they're just repeating something they heard somewhere. Cashiers aren't exactly marketing experts lol.
2